Question

On her sister's wedding Siya decided to give her gold earrings, When she shared her plan with her husband, he showed her an article in daily National newspaper under the heading "Jago Grahak Jago" The campaign included details about the various aspects that people must consider before buying any gold jewellery.

(a) why do you think campaigns like "Jago Grahak Jago" are inserted in the newspaper.

(b) Name the right of the consumer being fulfilled through this initiative of the Government.

(c) State any three responsibilities that Siya must discharge as an aware consumer while buying her sister's wedding gift

Answer 1

(a) The campaigns like "Jago Grahak Jago" are given in the newspaper to make the consumer aware of the various undesirable activities like an unscrupulous, unfair trade practices etc which are carried out by the marketers to exploit the buyers.

(b) Right to consumer education is being fulfilled through this initiative of the government.

(c) The three responsibilities that Siya must discharge as an aware consumer while buying her sister's wedding gift are as follows:

(i) Buy only standardized goods and check for standardization mark like hallmark for gold jewellery.

(ii) Assert herself to ensure that she gets a fair deal.

(iii) Ask for a cash memo on purchase of goods or services.