"Corporate Controlled Media" can be a suitable title for the diagram.
The diagram provides us with two interesting aspects:
- In order to promote their products, business houses place advertisements in various media like newspapers, TV, radio etc. These advertisements influence the readers or viewers to buy products. Thus, money invested by the big business houses in advertisements comes back to them by sale of their products. It also indicates products' advertisements increase the cost of the products.
- Big corporates own TV channels, magazines and other media industries. They advertise their products through various media and influence people to buy their products. Since the business giants own the media houses, there are high chances of unfair reporting about their products. This may lead to customers making wrong buying decisions.
